Every conversation understood. Every customer valued.
Our story
For decades, customer experience technology stood still. The same platforms kept circling the same problems, while the most valuable asset of all – the conversations between businesses and their customers – remained untapped. QA was slow, analytics were siloed and AI agents were being built without the intelligence to truly improve CX.
We knew those conversations were gold. Every call, chat and email carried signals about what customers wanted, where they struggled and what kept them loyal. But the tools to unlock that insight at scale didn’t exist – until now.
When generative AI matured, the game changed. It suddenly became possible to analyse every interaction, in any language – at scale – and to automate the repetitive tasks holding teams back. That was the spark for Trusst: a platform designed to finally unleash the potential inside every customer conversation.
We started Trusst AI because we believe customer conversations should be a competitive advantage, not an untapped resource. For too long, businesses have been stuck with reactive, fragmented CX tools that miss the real signals in customer interactions.
Trusst takes a different path. Instead of ripping and replacing platforms, we add intelligence to the stack you already trust – intelligence that makes every interaction smarter, every outcome better and every customer experience more personal.
Trusst AI was built to:
Unlock hidden insights
By analysing 100% of interactions across voice, chat, email, SMS and socials.
Automate what matters
To cut cost-to-serve and free agents from repetitive tasks.
Operate securely
With deployment directly in your environment, so your data and IP stay under your control.
Drive growth
By predicting churn, uncovering upsell opportunities and learning continuously from every interaction.
Trusst is where
technology meets tenacity
Grit
We persist until we get it right.
Curiosity
We ask “What if?” because every question leads to discovery.
Dignity
We create AI that empowers, not replaces.
Where will we be next?
Customer Contact Week
Customer Contact Week
Customer Contact Week
Explore the blogs
Why Are Contact Centers Still Doing Quality Assurance the Old Way?
The Cheshire Cat's Guide to Customer Experience: Why Most Contact Centers Are Walking in Circles
